Justine SouliéABOUT

advertising

audiovisual and printed endeavors

Working in advertising, I've handled diverse projects for various clients, finding inspiration in exploring unique brand worlds and aesthetics. Crafting clean, innovative designs, and illustrations poses exciting challenges, requiring relevance, creativity, and quick problem-solving.

lays

Engaged in crafting a World Cup promotional video for Lay's, my task involved designing dynamic fonts and animating scenes that seamlessly progressed alongside the video's narrative.

role
Motion Graphic Designer
animation
client
Lay's
a man behind a bar waving at people, the words "the manager" animated with smoke coming out his ears
bag of lays chips moving, the words "the goal poacher" animated with goal and football

mc flurry

Engaged in designing and animating, I contributed to a vibrant, lively video promoting McDonald's McFlurry. The video exuded a summery vibe, characterized by its dynamic and colorful presentation.

role
Motion Graphic Designer
animation
client
McDonald's
Star
people dancing, skatin, hugging, McDonald's logo animated
McDonald's logo animated, man sitting with blue background

adidas

Six films in adidas' global campaign depict media and fan pressure in soccer. Our task: craft art direction highlighting pressure's omnipresence. My role with the team was to animate drawings, typography for a young, connected audience.

role
Motion graphic designer
animation
client
Adidas
blah
the words "blah, blah, blah" animated, in a football field then a goal and coins falls out
a football player kicks the ball with hie head, the word "blah" behind him becomes the word "first"

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